Built by a swim school owner

Run your swim school like a pro.

Registration, payments, scheduling, staff and payroll in one place — plus Splash SI, an assistant that turns what you say into done.

Meet Splash SI
100+ swim coaches in the SSU community
splashpad.pro · Superhero Swim Academy · Owner dashboard
Revenue · Sept
$19,400
+11% vs Aug
Active students
132
across 2 pools
Staff hours · Sept
212 h
payroll ready
Revenue · all locations · 2026
$127,300 year to date
+31% vs 2025
Lifetime value · top families
  • The Nguyen family · 2 swimmers$4,860
  • The Patel family · 3 swimmers$4,120
  • The Rivera family · 1 swimmer$2,790
By location · vs last month
  • Main pool$12,640 14%
  • Northside Rec$6,760 8%
September payroll$4,660 · sent to accountant

Super Intelligence · in every coach account

Meet Splash,
your SI agent.

Describe a task. Splash previews it. You confirm. Less admin, more coaching — with an AI-powered assistant that lives inside SplashPad.

Tap for sound
1:30

90-second commercial · captions on screen

  1. 1AskSay what you need
  2. 2PreviewSee exactly what changes
  3. 3ConfirmOne tap to apply

Nothing changes in your account until you confirm.

A look inside

Everything your swim school runs on.

One login for you, your staff and every family.

Scheduling & attendance

Your whole week, one glance.

  • Class blocks with live capacity
  • Tap a class to see the roster
  • Attendance in two taps, from any phone
splashpad.pro · Schedule · This week
Week of Sept 15
48 swimmers · 12 classes
WeekDayRoute
Mon
Tue
Wed
Thu
Fri
Sat
3p
Parent & tot6/6
Private1/1
Saturday camp10/12
4p
Beginners4/6
Private1/1
Beginners5/6
Saturday camp10/12
5p
Beginners3/6
Intermediate4/6
6p
Stroke school5/6
Swim team prep7/8
Adults2/4
Thu 4:00 · Beginners5/6
  • JRJamie R.
  • APAva P.
  • MNMilo N.
Mark attendance

See SplashPad in 17 seconds

Built by a swim school owner. For swim schools.

The old way

Sound familiar?

Splash looking stressed, buried in stacks of paper waivers and spreadsheets

Spreadsheets + Venmo

Chasing payments one family at a time.

Paper waivers

Hunting for the form you know you had.

Payroll by hand

Adding up hours the night before payday.

SplashPad replaces all of it. One login for you, your staff and every family.

Coach directory

Every SplashPad coach, on the map.

Parents search a city, click a pin, and register from your page.

SplashPad coaches

Find a SplashPad coach near you

40 verified instructors on the platform.

2
2
Leaflet © OpenStreetMap contributors

One platform for every stage

Start solo. Hire a coach. Open a second pool.

Tools unlock as you grow. Nothing to migrate, ever.

Splash giving a thumbs up at a small pool with a clipboard and kickboardStage 1

Solo coach

Look professional from day one.

  • Branded registration + waivers
  • Stripe payments, credits & refunds
  • Scheduling, roster & attendance
  • Parent portal with reminders
Splash holding a schedule tablet in front of two coaches, a woman and a manStage 2
Pro

Adding staff

Your hires get a login. You get weekends back.

  • Staff portal: only their classes
  • Shifts, time clock & pay rates
  • Payroll export (PDF/CSV)
  • Branded emails to every family
Splash standing on a map with several small pool buildings linked by routesStage 3
Pro

Multi-location

Two pools or five, one dashboard.

  • Revenue & staff hours per location
  • Month-over-month trends per pool
  • Revenue by class type & no-shows
  • Lifetime value per family

Already have staff? Pro was built for you.

More than a booking calendar

Support for the business behind your lessons.

Splash wearing reading glasses, writing notes at a desk
Starter + Pro
Assistant

An assistant that knows your SplashPad

Setup guidance, parent message drafts and growth ideas — with context about your coach account.

Good to know: Usage limits apply. Review answers before you use them.

Splash waving from a car window on a map with route pins
Pro
Travel smart

Make home lessons fit your route

Set your service radius, review the day’s route, and offer practical times for home-lesson requests.

Good to know: Straight-line distance estimates, not live traffic.

Splash counting cash at a desk beside a rising chart
Pro
Bookkeeping

Cleaner records for you and your accountant

Receipts, refunds, fees and net income — exported as PDF, CSV or QuickBooks-ready CSV.

Good to know: Income reporting, not full expense accounting.

Everything included

Everything a small swim school needs.

A little less admin. A lot more fun. Try the mini demos below—nothing gets booked or sent.

Try it · Demo
Pro
SPLASH SWIM ACADEMY

Little swimmers.
Big superpowers.

Meet your coach, Splash.

Splash as a swim coach
Find their superpower
First splashesConfident swimmers
A time that fits your family

Tuesday · 4:00 PM

Saturday · 10:00 AM

Say hello to Coach Splash

A friendlier first step into the pool.

Scroll inside the screen or try the tabs. This is a demo.

Your own website

Your logo, colours, photos and a one-click apply button. Built for your school.

Try it · Demo
A parent beside the lesson-booking phone
Hi, Rivera familyYour next little victory
Beginner swimTuesday · 4:00 PM

Choose a time and watch the checkmark pop out.

Parent portal + reminders

Enroll, sign waivers, pay — and never miss a lesson.

Try it · Demo
Pro
Splash and two swim coaches checking their schedule
COACH SPLASH
Ready for your shift?

Your team.
Ready to make waves.

Try clocking in, then peek at the day ahead.

Staff, time clock & payroll

Pay rates, shifts, hours and one-click export.

Try it · Demo
Splash ready to teach at the pool
MONDAY
4:00Beginner swim4 swimmers
4:30Private lesson1 swimmer

Scheduling + roster

Weekly blocks, capacity and attendance at a glance.

Try it · Demo
Loading flight illustration
A world of swim coaches

Loading Splash’s flight… Illustrated demo, not live locations.

World map of coaches

Get found by parents searching their city.

Try it · Demo
Coach Splash
Rivera family
A little win from today

Lily’s confidence is growing! Today we practiced floating and big, brave bubbles.

A thoughtful update, without the admin work.

Broadcast emails

Branded updates to your whole roster in one click.

Try it · Demo
Community
A woman superhero with curly hair, a cyan and coral suit, and crossed arms
A woman superhero with a dark bob and a gold suit, standing with both hands on her hips
A woman superhero with a long braid and coral outfit, giving a thumbs-up
A bearded superhero in navy and cyan, relaxed with one hand on his hip
Different superpowers. One swim family.

An illustrated squad of different personalities, all cheering you on.

A community of 100+ coaches

Share lesson plans and pricing playbooks in the SSU Skool community.

Your 3-step origin story

Up and running in 15 minutes.

No tech superpowers needed. We’ll guide you.

  1. 01

    Create

    Your coach profile

  2. 02

    Share

    One link for families

  3. 03

    Enroll

    Sign up. Pay. Swim.

See everything SplashPad can do

One video, every feature — watch Splash walk through the whole platform, then pick the plan that fits below.

No card required to start. Cancel anytime.

Switching from another platform?

Compare subscriptions, platform fees and card processing with your own numbers.

Pricing

Two plans. Pick what fits.

30-day free trial on any plan. Pro includes a 1-on-1 onboarding call.

Free for SSU members
Best for solo coaches and new schools

Starter

Everything a solo coach or brand-new swim school needs to launch. Up to 40 active students.

$39.99/month

Free for SSU Community members

Apply your code at signup — never charged while you're a member.

Join the SSU community →
  • Branded coach page + world map listing
  • Digital waivers
  • Class scheduling and attendance
  • Parent portal with auto reminders
  • Stripe Connect payouts (just $0.25 per transaction)
  • Up to 40 active students
  • Email support
Start free
50% off for SSU members
Most popular for schools with staff

Pro

The all-in-one system for swim schools with staff — unlimited students, team tools, and owner reporting.

$79.99/month

50% off for SSU Community members

Apply your code at signup — pay $39.99/mo while you're a member.

Join the SSU community →
  • Personal 1-on-1 onboarding call with a real swim coach
  • Everything in Starter
  • Unlimited students
  • Your own website (drag-and-drop, photo gallery, videos)
  • Staff portal: shifts, time clock and pay rates
  • Payroll export (PDF/CSV) and email to your accountant
  • Location performance and month-over-month trends
  • Business insights: revenue by type, no-shows, lifetime value
  • Branded emails and broadcasts to every family
  • Ad hoc invoices with Stripe pay links
  • Reviews and testimonials section
  • Priority support
Try Pro free for 30 days

Just $0.25 per successful transaction. No percentage cut, no per-family fee. Standard Stripe processing fees apply.

Cancel any time. Upgrade or downgrade as you grow.

Ready when you are

Run your swim school like a pro.

Branded page, parent portal and staff tools in under 15 minutes.

Security & trust

Safeguards families expect, by default.

A parent paying Splash with a credit card at a payment terminal

Stripe-only card capture

Your card never touches our servers

Splash using a gold key to open a blue padlock

2FA on every account

TOTP + email codes, one tap to enable

Splash wearing a security badge beside a VIP ONLY sign

Breach-checked passwords

Leaked passwords blocked at signup

Splash giving a big thumbs-up with organized ledgers, receipts and records behind him

Full audit log

Every charge, refund & credit tracked

Splash the SplashPad hero mascot

Hi, I'm Splash! Click Start Tour and I'll show you around.